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How much money do you want to make?

That is the question that many business owners ask themselves when they are deciding what to do with their website. If the answer is “a lot,” then you should be focusing on conversion rate optimization strategies.

Many businesses spend time trying to increase traffic to their website and fail to improve the conversion rate once they get there.

This is a huge mistake. In this blog post, we will discuss 11 steps that will help increase your conversion rates and generate more revenue for your business!

office, business, men @ Pixabay

I Think about the goal of your website:

The first step to optimizing conversions is figuring out what you want traffic or visitors on your site for, and then designing it accordingly.

If you’re running an eCommerce store, the goal might be to make a sale; if you have a blog with helpful content, the goal is most likely awareness or leads.

This will help shape how we design our CTAs (call-to-actions) as well as other elements like copywriting in order to focus more energy where we need it!

II. Use persuasive language: We can’t successfully optimize conversion rates without understanding persuasion theory and applying that knowledge when needed throughout our website. For example, seeing a headline like “50% OFF

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